This strategy comes right from the top, I think. Elon Musk has always been "over the top" when it comes to defending Tesla from negative publicity.

The funny thing about this to me is that they report the trunk was opened immediately before the fuse blew each time. Ha! If you own a Tesla, you should know that they can monitor any action you take with that car.

But I don't blame them for this type of post. People attack them, and their defense is overwhelming.