Yes, like proclaiming your love for Apple, then making a large, dramatic gesture of protesting something they do, writing a blog post about it, and raking in the page views as your dramatic gesture goes viral?

It's all a circus show.

I'm not saying the complaints against Apple are baseless, but how much of this article do you think is Arrington taking a principled stand, and how much is it Arrington seeing an opportunity for TechCrunch and taking it?