How can this not be an exact measure of a time signature, since you can pick an arbitrary amount of time, loop it and subdivide it into parts?
Then you can play it slower or faster, that's the tempo.
Notice that it's just about the rythm of a song. The actual notes you can place on it wherever you feel. Of course you want them to match some subdivision for them to feel "right" but often intentionally shifted for expressivity (swing).
Some standard signatures are:
4/4 - Bars of 4 beats naturally divided in two (most songs)
3/4 - Bars of 3 beats naturally divided in two (waltz)
2/4 - Bars of 2 beats naturally divided in two (march)
12/8 - Bars of 4 beats naturally divided in three (used in blues)
The /4 or /8 difference is moot. It's the duration of the beat, but you can compensate it with tempo.