News for hackers. Stuff that matters.

A comment on Reddit to Give 10% of Its 2014 Ad Revenue to Non-Profits Picked by Its Users. Parent comment

Re:Reddit to Give 10% of Its 2014 Ad Revenue to Non-Profits ... by incision on Friday February 28, 2014 @03:09PM (#7321133)
>"... spend 10% of a new form of marketing..."

Exactly.

Seems a big part of the Reddit appeal is the love for feeling a part of the collective.

All at once this reinforces that sense, lends a suggestion of passive nobility to using the site and pre-emptively defends an increase in advertising.

I expect they'll also see some jump in guilt tripping by the community around adblocking as well.

[ Parent | on HN ]
Re:Reddit to Give 10% of Its 2014 Ad Revenue to Non-Profits ... by lelandbatey on Friday February 28, 2014 @03:15PM (#7321162)
There are already ads on reddit that say "Thanks for not using adblock." Though they may get more blatant as time passes.
[ Parent | on HN ]
Re:Reddit to Give 10% of Its 2014 Ad Revenue to Non-Profits ... by incision on Friday February 28, 2014 @03:48PM (#7321395)
I'm thinking more among the community than from Reddit directly. You already see a fair bit of that kind of peer pressure in some circles [0][1].

0: http://www.reddit.com/r/CoDCompetitive/comments/1ssvjm/if_yo...

1: http://www.reddit.com/r/nerdcubed/comments/1w2h95/adblock_di...

[ Parent | on HN ]
Re:Reddit to Give 10% of Its 2014 Ad Revenue to Non-Profits ... by MarkTee on Friday February 28, 2014 @06:31PM (#7322264)
Making them any more blatant isn't going to do much good, seeing as those who block ads won't be able to see them.
[ Parent | on HN ]
Re:Reddit to Give 10% of Its 2014 Ad Revenue to Non-Profits ... by ksk on Saturday March 01, 2014 @02:57AM (#7323578)
I'm certain the non-profits who receive the money don't care about what it "seems" to anyone.
[ Parent | on HN ]
Re:Reddit to Give 10% of Its 2014 Ad Revenue to Non-Profits ... by rhizome on Friday February 28, 2014 @03:15PM (#7321160)
That's a heck of a strawman.
[ Parent | on HN ]