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Re:Mt. Gox – Business Plan 2014-2017 [pdf] by davejk on Thursday February 27, 2014 @05:47AM (#7311468)
Assuming a (presumably incomplete) scraping by archive.org is "convincing evidence", it was originally an exchange for virtual trading cards.

https://web.archive.org/web/20070525044536/http://mtgox.com/...

Re:Mt. Gox – Business Plan 2014-2017 [pdf] by eterm on Thursday February 27, 2014 @08:21AM (#7311937)
Of course they were virtual cards, that's what a "Magic: The Gathering Online" Exchange would be.

(But actually MTGO has it's own de-facto virtual currency - tix - which are regularly traded for cards through the MTGO interface.

Re:Mt. Gox – Business Plan 2014-2017 [pdf] by dragonwriter on Thursday February 27, 2014 @01:12PM (#7313815)
> Of course they were virtual cards, that's what a "Magic: The Gathering Online" Exchange would be.

I think the confusion is that some people parse it incorrectly as "Magic: The Gathering" + "Online Exchange" rather than as "Magic: The Gathering Online" + "Exchange", so think that it was (planned to be) an exchange for physical rather than virtual cards.

Re:Mt. Gox – Business Plan 2014-2017 [pdf] by Anderkent on Thursday February 27, 2014 @06:37AM (#7311611)
Which is 'in beta' and never had anything else on that home page.

It's just a placeholder text.