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Re:There’s No Such Thing As A Google Killer by kingsley_20 on Tuesday July 28, 2009 @08:39PM (#729198)
Two men woke up in their campsite one morning to radio news that a man-eating tiger was on the prowl. One man promptly started wearing his running shoes, while the second teased him: "surely, you don't think you're going to outrun the tiger in those?!". "I don't have to outrun the tiger", replied the first man. "I only have to outrun you."

They don't have to kill _Google_. Outsurviving Y! Or Bing will do handsomely.

PS: that said, comparing google to coke is an analogy without legs.

Edit: clarified based on reply.

Re:There’s No Such Thing As A Google Killer by enomar on Tuesday July 28, 2009 @08:47PM (#729206)
So who do they have to kill/outrun/whatever? I'm not sure I understand your analogy.
Re:There’s No Such Thing As A Google Killer by kingsley_20 on Tuesday July 28, 2009 @08:49PM (#729211)
#2: y! & bing
Re:There’s No Such Thing As A Google Killer by enomar on Tuesday July 28, 2009 @09:07PM (#729227)
Yahoo and Bing are full service search engines. If they execute well, they could eventually become "Google killers".

I think the premise of this article was that just because Blekko is in the search space, doesn't mean it's trying to replace Google (or Yahoo or Bing). They think they can succeed by being Mt. Dew rather than Pepsi.

Re:There’s No Such Thing As A Google Killer by joechung on Tuesday July 28, 2009 @09:24PM (#729246)
Outsurviving Y! as a search engine just got easier...