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Re:Newegg Launches $50 Amazon Prime Competitor by nogridbag on Wednesday February 05, 2014 @05:53PM (#7187447)
From the FAQ: "Can I still register my Card for the American Express $10 Card Member Offer for Small Business Saturday?"

"Unfortunately, the enrollment period for the offer has ended."

Looks like this the enrollment was only available Nov 24-30.

Re:Newegg Launches $50 Amazon Prime Competitor by sliverstorm on Wednesday February 05, 2014 @05:55PM (#7187457)
Yes, you do have to enroll every year, but it is easy.