Re:A letter from Paper (FiftyThree) to Paper (Facebook)
by pron on Monday February 03, 2014 @12:36PM
(#7172120)
If Square whines about someone else using the name, I will say the same thing. It's a tradeoff, and they've made their choice.
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Re:A letter from Paper (FiftyThree) to Paper (Facebook)
by thrush on Monday February 03, 2014 @12:57PM
(#7172301)
There are two sides of the story. Square (Paper in this case) probably does not benefit greatly from whining (from both PR and legal perspectives), but why would a company take the name to begin with. Either they were blind, or confident that there brand would bypass whatever was existing, or they are hoping to ride off existing brand recognition for a quick boost.