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Re:How in-app purchases have destroyed the game industry by anonymoushn on Sunday February 02, 2014 @07:37AM (#7165805)
Most gear in WoW cannot be traded. If you want to buy the best gear, you wait for a guild to farm the content, then buy the gear from the guild by doing the instance with them. People do trade real money for this service, but it is understandably quite expensive.

Current-tier raid and PVP gear can show up on the Black Market Auction House, sold by NPCs. The BMAH sells a very small number of pieces during the few months it takes people to clear content. When I played in a top 20 US 25 man guild in T14-15, our BMAH was usually camped by the other faction, so we couldn't buy stuff anyway. It didn't make any noticeable difference.

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