Re:King.com, makers of Candy Crush Saga – Trademark Trolls w...
by DanBC on Friday January 24, 2014 @11:00AM
(#7115506)
Look at race games that have many versions.
The early version will be $10, no in app purchases. The latest one will be $0.99, with a million in app purchases.
In-app is fine. (As someone else says, devs need to get paid.). But some companies exploit confusing conversions (X gems to unlock! Y gems for $0.99!) and similar shady tactics.
And they do it because it works.
People do filter buying decisions by price, or number of good reviews.
The early version will be $10, no in app purchases. The latest one will be $0.99, with a million in app purchases.
In-app is fine. (As someone else says, devs need to get paid.). But some companies exploit confusing conversions (X gems to unlock! Y gems for $0.99!) and similar shady tactics.
And they do it because it works.
People do filter buying decisions by price, or number of good reviews.