Re:Candy Crush Saga creators have trademarked the word “candy”
by blisterpeanuts on Monday January 20, 2014 @06:58PM
(#7092483)
There are 252 apps in the Android Market with "Candy" in the name (including the Candy Crush set of games, and a few dupes like free/ad and paid).
Likely there are hundreds of comparable apps in Apple's app store but I can't quite fathom how to search from a desktop browser (???).
Sounds like they'll need to sue a lot of people to enforce that trademark. What's next--"blaster"? "nuke"? "Kill"? "Monster"? Pretty soon, if this ridiculous effort succeeds, all the common dictionary words will get locked up in trademarks, just as domain names did 10-15 years earlier.
But somehow I doubt it, and probably it will give them more bad press and headaches than it's worth. I already know that I won't be buying their apps for my family's use.
Likely there are hundreds of comparable apps in Apple's app store but I can't quite fathom how to search from a desktop browser (???).
Sounds like they'll need to sue a lot of people to enforce that trademark. What's next--"blaster"? "nuke"? "Kill"? "Monster"? Pretty soon, if this ridiculous effort succeeds, all the common dictionary words will get locked up in trademarks, just as domain names did 10-15 years earlier.
But somehow I doubt it, and probably it will give them more bad press and headaches than it's worth. I already know that I won't be buying their apps for my family's use.