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A comment on The 'booth babes' of CES. Parent comment

Re:The 'booth babes' of CES by __pThrow on Wednesday January 08, 2014 @02:40PM (#7025965)
The companies know sex sells. The photographers from the media know sex sells. The media publishing the photographer know sex sells.

Science knows that sex sells. http://www.popsci.com/scitech/article/2008-04/sex-sells-what...

So yes, my guess is the booth babes help raise product awareness, product exposure, and desire for the product.

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