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A comment on Rap Genius And The Problem With The Venture Capital Fueled Growth Hack. Parent comment

Re:Rap Genius And The Problem With The Venture Capital Fuele... by stevesearer on Sunday December 29, 2013 @11:14PM (#6983004)
What they were doing is no different than what thousands of other websites do to game Google. Except that instead of paying for links with money they were paying for them with traffic from tweets.

I don't really understand why buying links is suddenly called "growth hacking" when a startup does it.

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Re:Rap Genius And The Problem With The Venture Capital Fuele... by calbear81 on Sunday December 29, 2013 @11:29PM (#6983047)
Seems like anything that is "hustling" is called "growth hacking" now a days. We applaud startups that make it to the big leagues and idolize how much they hustle and break the rules and then when someone does break the rules, everyone jumps in to tell them how bad they are.
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