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Re:How Does Facebook Know What's In My Amazon Shopping Cart? by joshfraser on Wednesday December 25, 2013 @04:39AM (#6962689)
A few key differences between the NSA and Google:

1) Google don't have the ability to take your life or limit your freedom.

2) Google maintains full control of your data. They will serve ads based on very specific criteria, but they're not going to give advertisers an Excel file with names and email addresses. That's bad for business.

Re:How Does Facebook Know What's In My Amazon Shopping Cart? by brandon_wirtz on Wednesday December 25, 2013 @08:21AM (#6962947)
Yeah, actually they will. It isn't in xls, it is typically in an XML format.

and since google provides the info to the NSA on demand does it matter which of them does the collection?