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Re:Ask HN: What is the problem you try to solve? by chollida1 on Thursday December 19, 2013 @11:56AM (#6935847)
Many,

- How to trade more efficiently - How to deal with the increasingly complex data that must be munged, aggregated and pushed through a decision model - How to lower commissions - How to slice up orders so large orders don't move the market and hide strategies so HFT firms don't learn about your flow.

For sell side firms, we allow their buy side clients to trade more.

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