News for hackers. Stuff that matters.
Re:Images Now Showing in Gmail by danielnr on Thursday December 12, 2013 @01:02PM (#6895905)
I just ran the same test and can confirm the results. Google will only load your image if you open the email, which means Google has just opted-in all users to mail receipts.

I don't use any Google services outside of small tests like this, but it still makes me concerned for how this will affect the privacy of people I know.

Re:Images Now Showing in Gmail by finnh on Thursday December 12, 2013 @01:06PM (#6895944)
"Email open" tracking just got a lot more reliable for all mass email & marketing automation vendors.

On the flip side, those same solutions can no longer set a persistent cookie with the image, so persistent tracking based on the initial email open will stop working.

Re:Images Now Showing in Gmail by nkoren on Thursday December 12, 2013 @01:16PM (#6896028)
> "Email open" tracking just got a lot more reliable for all mass email & marketing automation vendors.

Has it? If Google's proxy is caching images, then "email open" tracking might have broken entirely. All the sender would see is that their email has been opened once by the proxy -- for all gmail addresses put together.

Re:Images Now Showing in Gmail by danielnr on Thursday December 12, 2013 @01:23PM (#6896079)
http://example.com/trackingimage.php?email={yourusername}@gm...

Or, if they snip the GET variable for whatever reason (I don't see them doing this):

http://example.com/gmail/{yourusername}/trackingimage.php

Or even:

http://example.com/{emailidfromadatabase}/trackingimage.php

This tactic is already in use by most mass email companies.

Re:Images Now Showing in Gmail by dugmartin on Thursday December 12, 2013 @03:35PM (#6897043)
I'd imagine that they are going to de-dup the images they proxy which means email marketers need to generate unique images per mail and that means no more 1-pixel tracking images.

A solution would be 1-pixel high tracking lines - a 1 x 128 pixel wide image that encoded 0 and 1 as two RGB colors adjacent to the mail's background color in the visual spectrum so the difference isn't noticeable would encode a sha-1 hash placed in the url.

  http://example.com/tracking-line/{hash}.png
Re:Images Now Showing in Gmail by Wilya on Thursday December 12, 2013 @01:25PM (#6896091)
Mass-email senders probably would put a unique identifier in the image url (different for all users), so Google will open each image, because it can't know before loading them that it's the same image.
Re:Images Now Showing in Gmail by mtrimpe on Thursday December 12, 2013 @01:33PM (#6896148)
Or they could retrieve every image sent to a gmail address immediately, regardless of whether you viewed it or not.

That would essentially render open statistics meaningless and would let Google cripple another industry after the promotions tab and 'not provided.'

I really hope they don't because it's such valuable information when creating email copy...

Re:Images Now Showing in Gmail by Wilya on Thursday December 12, 2013 @01:47PM (#6896222)
I agree they could do it, but people upthread are suggesting that Google doesn't do that, and only loads the image when you open the message.
Re:Images Now Showing in Gmail by Gepser on Thursday December 12, 2013 @03:20PM (#6896911)
they could track if an email was opened twice

first one = Google

second one = user

Re:Images Now Showing in Gmail by ktsmith on Thursday December 12, 2013 @04:07PM (#6897281)
I would imagine that google caches the images so there would be one request instead of two.
Re:Images Now Showing in Gmail by Gepser on Friday December 13, 2013 @11:17AM (#6901264)
you are right, I didn't think on that
Re:Images Now Showing in Gmail by dragonwriter on Thursday December 12, 2013 @02:57PM (#6896716)
> "Email open" tracking just got a lot more reliable for all mass email & marketing automation vendors.

No, it didn't. If you had chosen the option to ask before displaying external content -- which existed and applied to non-image content and, without which selection, email-open tracking by external non-image content was already reliable -- then the new setting to ask before displaying external images is selected for you by default.

If you hadn't selected that option before, you weren't protected from "email open" tracking.

Re:Images Now Showing in Gmail by Too on Thursday December 12, 2013 @01:14PM (#6896009)
Interesting. The fact that they don't even address this aspect of the change in the blog post makes you wonder if this is a deliberate or incompetent move. This should be obvious for anyone who works with email and easy enough to describe in layman terms the blog post. Who is the target group for the blog?
Re:Images Now Showing in Gmail by michaelmior on Thursday December 12, 2013 @02:47PM (#6896626)
I assume the target of the blog is Gmail power users moreso than email markers. I highly doubt that the Gmail team didn't think this through before launching. As far the reason for not explaining how this works, who knows?
Re:Images Now Showing in Gmail by dragonwriter on Thursday December 12, 2013 @02:55PM (#6896693)
> Google will only load your image if you open the email, which means Google has just opted-in all users to mail receipts.

If you didn't have the "ask before displaying external content" option set before this change, you were "opted-in" to read receipts already -- its just that, due to protections designed to stop other malicious use of images, you were incidentally protected against images as the vector for silent read receipts.

With this change, you are better protected against the malicious uses of images the default-not-to-display option was designed to protect against, but exposed to external images as a vector for read receipts if you hadn't chosen to display external content only after confirmation. If you did choose that previously, then you also got the new "ask before displaying external images" chosen by default -- so if you were protected from senders injecting read receipts before, you still are now. If you weren't before, you aren't now, but then that's not really a change.