A "major" Norwegian language tech-network (tek.no/hw.no/gamer.no etc) recently started demanding that you either show ads, or use their paid service. That means that with adblock/noscript, they do some tricks to hide content, forcing you to either make some kind of effort to get to the content, or whitelist them.

I have no idea how successful that has been for them with regards to increasing revenue -- I do know that I've pretty much stopped reading them (but a large part of that is that their content is hastily written crap, not offering much of any value over other, better, international sites). Had at least some of their reviews and articles been worth reading, I might have considered paying for a subscription.

I'm not sure what the takeaway is from that, though. Don't try to sell crap?