I wouldn't assume anything, but it would be great if the blog post provided any kind of possible alternative. Right now it really just sounds like a misguided rant.

The idea is, instead of making the timestamp jump around (leading to both overlap and gaps), to make it a continuous linear counter. What's misguided about it?

I realize we've been stuck with the Unix timestamp for so long it's become somewhat impossible for many to acknowledge the points where it breaks.