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Re:62% of 16-24s prefer books as physical products by jcarpio on Wednesday November 27, 2013 @12:52PM (#6809782)
From http://www.voxburner.com/publications/323-buying-digital-con...

wrt the survey details in the OP

>Voxburner sourced 1,420 respondents and surveyed them between 25 September and 18 October 2013. Follow-up interviews were conducted and the report includes comment from marketing professionals.

>It is available for download only at £495.

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