17% of employees are required to use personal social accounts for work

Re:17% of employees are required to use personal social acco... by jonchang on Tuesday November 26, 2013 @02:26PM (#6803537)

> They explained that this was the schedule we were using for "social networking broadcast". At my given hour I was supposed to push our product to my social networks.

Is it common for startups to sacrifice their employees' social capital at the altar of "growth hacking"?

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Re:17% of employees are required to use personal social acco... by ecspike on Tuesday November 26, 2013 @02:47PM (#6803674)

In a word. Yes. I've been asked a lot to like some video or share a LinkedIn post.

If it doesn't fit into the confines of something I would reasonably share, I don't share it. I've never gotten blowback for it.

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Re:17% of employees are required to use personal social acco... by pdog on Tuesday November 26, 2013 @02:29PM (#6803554)

Early startups such as LinkedIn, Facebook, and Twitter all very much relied on their employees' social and professional networks for their initial growth.

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