"They've done it already for several bloggers" as in people that blog about drugs? Could you elaborate?
Another example was when Anonymous decided to start outing Cartel members. They kidnapped one of the people involved and Anonymous declared a truce to get that person released.
source: http://www.nydailynews.com/news/world/member-anonymous-relea...
Here's one example. Googling for something like "cartel kills social media activist" will probably yield more.
http://techland.time.com/2011/11/10/fourth-blogger-reportedl...
This is not exact, unfortunately, because it depends also on some other factors. If the drug lords decide that they want to impose the fact that they don't accept opposition, they are actually going to do exactly that. They've done it already for several bloggers, it would make little difference if they decided to do it for the little indipendent dealers.
Keep in mind that in order to take out a few hundred independent dealears, they only need to torture and kill a few, and have the word spread.