Re:The Man Who Became a Billionaire Through His Fight to the...
by thaumasiotes on Sunday November 03, 2013 @05:32AM
(#6662752)
Well, there's a suggestion in the article, and it's not surprising it's not particularly detailed... it sounds like he first went into business as a way of laundering money.
> Larian and his brother went into business as importer-exporters in 1979, selling schlocky brass figurines from South Korea. (They were also maneuvering their parents’ money out of Iran.)
For that purpose, it's not really necessary to do especially well, since profits aren't what you're looking for (if you can turn $20,000,000 locked in Iran into $14,000,000 in the US, that could be a win!). But they seem to have discovered that they could generate profits anyway, and things took off from there.
Re:The Man Who Became a Billionaire Through His Fight to the...
by judk on Sunday November 03, 2013 @11:20AM
(#6663674)
Any indication that the scale was $20M, and not $0.5M?
I have no idea.
Re:The Man Who Became a Billionaire Through His Fight to the...
by thaumasiotes on Sunday November 03, 2013 @06:25PM
(#6665608)
No, I made those numbers up.
Here we have 'In the early 1980s they moved on to consumer electronics, repackaging Nintendo's GameBoy forerunner, the Game & Watch, pulling in $21 million in sales the first year. That fad passed after a couple of years but left Larian with an appetite for the toy business. When a struggling inventor in 1996 brought him a design for a talking doll already passed over by Mattel and others, Larian pounced. Singing Bouncy Baby was the surprise runaway hit of 1997.'
So by '96 he was in position to talk to with inventors and bring their ideas to be 'runaway hits' (which I understand is largely about marketing). To me (personally) the path from nothing to someone who can bring runaway toy to market is more interesting than how they build the business beyond that point.