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Re:Introducing SmartStack: Service Discovery in the Cloud by threeseed on Thursday October 24, 2013 @08:41AM (#6604870)
If your load balancer/DNS goes down then every service won't be able to find other services.

With this approach everything will still work.

Re:Introducing SmartStack: Service Discovery in the Cloud by eliwjones on Thursday October 24, 2013 @09:14AM (#6605036)
According to the quote I provided from the article, failure of the Zookeeper cluster will bring down their entire architecture.