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A comment on Small UI Changes = Big Results. Parent comment

Re:Small UI Changes = Big Results by lessallan on Monday June 15, 2009 @12:05PM (#658574)
I bow to your awesomeness. The overall improvement between designs was 12% overall. The article is one post in a series where the overall conversion goes from 10.3% to 14%.
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Re:Small UI Changes = Big Results by sunir on Monday June 15, 2009 @02:40PM (#658832)
You guys continue to impress. That's a pretty big jump for a small amount of work.

Did you check to see if the conversion to paid fluctuated? I would be incredibly surprised if it did more than 0.5% from the start of the trial to the end.

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