Completely depends on the sector though. Some things fly on the content network (adsense), some things die.
Re:Ask YC: your google adwords experience?
by sharpshoot on Monday October 08, 2007 @01:14PM
(#64857)
Re:Ask YC: your google adwords experience?
by jamiequint on Monday October 08, 2007 @01:36PM
(#64877)
AdWords works great once you actually get it working. Its getting to that point that is nonintuitive, particularly "inactive for search keywords" which are by no means easy to activate intuitively.
I've found the interface very good. I think it took about 15 minutes to go from zero to a worldwide ad campaign. Let's keep perspective.
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I pay about 6 to 10 cents per click. I get about 1000 impressions a day with a very small monthly budget. Adsense, by contrast, is completely worthless...maybe one click every couple months. Make sure you aren't corrupting your view of adwords by accidentally targeting adsense (which google encourages).