Ask HN: How to promote a new site and get users?

Posted by ToniVlaic on Monday September 02, 2013 @03:18PM
from the ask-hn dept.

I am getting close on completing a project that I am working on for the last 2 years and now the most important part is starting: getting users to the site and growing the sites traffic.

What are the best ways to promote a new site and getting initial users? Should I hire a PR company?

( 9 comments | 13 points | on HN )

Re:Ask HN: How to promote a new site and get users? by murtza on Monday September 02, 2013 @04:17PM (#6316950)

Here is a good HN post on the topic: https://news.ycombinator.com/item?id=341288

[ Parent | on HN ]

Re:Ask HN: How to promote a new site and get users? by ToniVlaic on Tuesday September 03, 2013 @09:55AM (#6320939)

Nice post, thank you!

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Re:Ask HN: How to promote a new site and get users? by brotchie on Monday September 02, 2013 @11:42PM (#6318691)

Facebook advertising.

We were struggling to get traction in the market (http://portalcharts.com). We did a $500 advertising spend on Facebook tailored towards our target geography and demographic. The results were excellent: CPA < $1 per sign-up.

[ Parent | on HN ]

Re:Ask HN: How to promote a new site and get users? by ToniVlaic on Tuesday September 03, 2013 @09:54AM (#6320931)

Thanks, I started already playing around with Facebook ads a while ago and I really do like it but I noticed that some of the users do create accounts they don't interact too much with the site or visit just one page. Of course this could be also a problem with the site and not the traffic. Since the tests I did a while ago I have improved the site a lot and I will start soon testing this more heavily again.

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Re:Ask HN: How to promote a new site and get users? by richsin on Wednesday September 04, 2013 @09:22AM (#6327353)

Check this out. It should help put everything together.

http://www.quicksprout.com/the-definitive-guide-to-growth-ha...

[ Parent | on HN ]

Re:Ask HN: How to promote a new site and get users? by adidash on Monday September 02, 2013 @09:57PM (#6318287)

Is it for Zanda? :)

If yes, good old SEO is a great way to gain users. Especially for long tail keywords.

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Re:Ask HN: How to promote a new site and get users? by ToniVlaic on Tuesday September 03, 2013 @09:57AM (#6320949)

Yes it is for Zanda :), I agree SEO is one of the most important things or maybe the most important thing. I keep improving and optimizing everything and I am working on it all the time.

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Re:Ask HN: How to promote a new site and get users? by wj on Monday September 02, 2013 @05:05PM (#6317193)

I really enjoyed some of the tips in the book Start Small, Stay Small.

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Re:Ask HN: How to promote a new site and get users? by ToniVlaic on Tuesday September 03, 2013 @09:57AM (#6320950)

Just bought the book, thanks for the tip.

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