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Re:The Hackathon Experience Is a Hack by ssafejava on Monday August 26, 2013 @01:32AM (#6275354)
They not only share their name with the existing startup, they are that startup:

    The winning app makes it easy for consumers to find places to withdraw 
    small amounts of cash at a low cost, using businesses in their own 
    neighborhood and a PayPal technology that is very secure, said Alexander 
    Sjögren, who developed the app with Jose Pimienta and Osniel Gonzalez. 
    Sjögren is with the Miami company YellowPepper, which offers mobile 
    banking and payment solutions in Latin America. Pimienta and Gonzalez 
    co-founded Vinylfy, a startup catering to vinyl-record enthusiasts. [1]
YellowPepper is:

    About YellowPepper
    YellowPepper Mobile Financial Solutions provides products and services 
    that enable mobile financial transactions between financial institutions 
    (banks), businesses, and consumers in Latin America. With 1.5 million 
    users, YellowPepper operates in Ecuador, Colombia, Bolivia, Guatemala, 
    Peru, and Panama as a service provider for more than 50 financial and 
    non-financial institutions. For more information, log on to 
    www.yellowpepper.com. [2]

1. http://www.miamiherald.com/2013/08/25/3585797/hackers-emerge...

2. http://www.prnewswire.com/news-releases/yellowpepper-and-fun...

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