Re:Tesla Nabs 8% of the U.S. Luxury Car Market
by umsm on Monday August 05, 2013 @01:53PM
(#6161637)
This is largely due to the manufacturers. "Americans" don't decide that a 5-series is luxury, it's the manufacturers. You can't buy a BMW or Mercedes without all of the bells an whistles. You can't even buy many of the cheaper cars (i.e. A-Class) from those manufacturers in the US.
Hardly any Americans would place a BMW 550i in the "non-luxury" group, least of all BMW USA. It isn't the largest or most feature-jammed car in the fleet, but to Americans it is absolutely a luxury car.