The bug report is not about the legal contractual agreement between Google and Mozilla, but rather about user expectation from a "do not track me" option. Some users, maybe faulty or silly, consider a "do not track me" option to simply mean, do not track me.
It doesn't mater if Google sign a service contract that Mozilla pays $150k/year. "Do not track me" means, do not track me. It doesn't matter if Google promise to not be evil. Do not track me still means, do not send tracking data to Google. It doesn't even matter how extremely useful or good intention Mozilla or Google has with the tracking data. "Do not track me" really do mean, do not track me.
"Do Not Track is a feature in Firefox that allows you to let a website know you would like to opt-out of third-party tracking for purposes including behavioral advertising. It does this by transmitting a Do Not Track HTTP header every time your data is requested from the Web."
While you can debate whether that's the appropriate place for that information, it's not as if Mozilla is hiding this information. It's easily reached, and not at all intentionally hidden away. Nothing devious. Just a question of how to appropriately display the information.
It's interesting that the summery text on their Do Not Track FAQ has zero mentioning that tracking is redefined as "third-party tracking", but the FAQ question "What is Do Not Track" does. The summery is more in line with common expectation of the word tracking, while the FAQ question is more in line with the definition scope found in the standard.
An easy fix, would be to add "third-party" next to the word tracking in the option menu.
When in doubt about naming something, name it what it is.
Safari says even less about DNT (Ask websites not to track me) and the help isn't much better, though they have a separate section for blocking 3rd party cookies. But that's different from DNT.
This is a case where DNT as an industry standard means one thing to the industry, and one thing to the uneducated public. Damned if they do, damned if they don't.
Serious question. I think that's what's being suggested here?
So yes, I think there is a clear distinction between "do not track me" and one that is limited to any specific tracking techniques.
https://groups.google.com/d/msg/mozilla.governance/tMt7-amcK...
https://bugzilla.mozilla.org/show_bug.cgi?id=858839#c21 https://groups.google.com/forum/?hl=en&fromgroups=#!search/m...
From the latter thread, Stacy Martin at Mozilla represents "Google Analytics will not correlate or report on any customer data with any other data, they will use Mozilla data only to provide and maintain the service for Mozilla, and they will not share or use it for any other purpose."
EDIT: The contractual arrangement is relevant. Section 9.3 item 2 of the IETF do-not-track draft draws has an exception for this very situation, "data obtained by a third party exclusively on behalf of and for the use of a first party".
http://tools.ietf.org/html/draft-mayer-do-not-track-00#secti...