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Re:How Gmail’s New Inbox Is Affecting Open Rates by minimax on Tuesday July 23, 2013 @01:41PM (#6091613)
As a GMail user, if you drag an email from the Promotions tab to the Primary tab, it will ask you if you want future messages from the sending address to go to Primary. This is the right way to do it. Users should be in charge of categorizing their email, not marketers.
Re:How Gmail’s New Inbox Is Affecting Open Rates by eli on Tuesday July 23, 2013 @05:22PM (#6092997)
But I already had everything working the way I wanted and then GMail randomly decided some (but not all) of the newsletters and automated message I get belong in a new tab.

There was no way to decline this change and no obvious way to opt out. (Yes, you can go into the settings and delete all the tabs except Primary -- not intuitive.)