This TED talk, on the other hand, is straight to the point.
Watch it instead.
Articles like this are a good way to hear about studies you want to read about further. I don't have time to keep current on neurology, linguistics, psychology, history, archaeology, epidemiology, etc., etc., etc. journals, and I highly doubt I'm the only one. I'm grateful for authors like Oliver Sacks who write about the material in an approachable manner.
(This same point came up yesterday. Some people here seem eager to jump on psychology as being not science, and all writing about it being fluff.)
If I could teach nerds only one thing about the world, it's that dismissing non-technical forms of communication as useless does not impress anyone with your intellectual skill -- it just makes you annoying and hard to tolerate.
But there's a few simple things article writers can do to improve readability. -Summaries (explain what the reader can expect to get out of the article) -Sideboxes (highlight key passages or points from each paragraph) -Descriptive paragraph headings
This article had none of those, and I felt like it was just trying to keep me hooked so I'd keep clicking to get to the next page and find the good part.
Dude, the magazine has a cover story about Spongebob. (http://www.theatlantic.com/doc/200906/spongebob) Perhaps you're being a tiny bit silly in expecting them to "highlight key passages or points from each paragraph" for you?
Also, the information bandwidth of social communication is incredibly high. Much of our mental resources are dedicated to social decisions (friend or foe? are they lying?), which computers tend to handle very poorly.
Yet, even as he takes pleasure in poking holes in an innocent idealism, Vaillant says his hopeful temperament is best summed up by the story of a father who on Christmas Eve puts into one son’s stocking a fine gold watch, and into another son’s, a pile of horse manure. The next morning, the first boy comes to his father and says glumly, "Dad, I just don’t know what I’ll do with this watch. It’s so fragile. It could break." The other boy runs to him and says, "Daddy! Daddy! Santa left me a pony, if only I can just find it!"
His study seems to support the idea that the way people react to problems in their lives affects their overall happiness more than the problems themselves.
"You may think that it would be good to feel happy at all times, but we have a word for animals that never feel distress, anxiety, fear, and pain: That word is dinner."
http://www.edge.org/3rd_culture/gilbert06/gilbert06_index.ht...
http://www.ted.com/index.php/talks/dan_gilbert_asks_why_are_...
Long story short: Choice makes us unhappy, yet we believe that it's what will make us happy and so we strive for it. We actively seek out that which will make us unhappy in the search for happiness.