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Re:What is A/B Testing? by mhb on Friday July 05, 2013 @10:52AM (#5995076)
Neither of those reasons is compelling. A short video is a feature and a long video is a disincentive to viewing it.

Not everything that's memorable is good. I was happy to see the "play" button alternative to the scrolling interaction. I used the play button, enjoyed the video and believe I will remember it without experiencing the annoyance of having to manually play it using the scroll bar.

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