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A comment on Why the McWrap Is So Important to McDonald's.

Re:Why the McWrap Is So Important to McDonald's by nighthawk24 on Thursday July 04, 2013 @10:39AM (#5990810)
"the product of years of research and testing"

All that to catch up with a Mexican Taco which predates the arrival of Europeans in Mexico?

[ Parent | on HN ]
Re:Why the McWrap Is So Important to McDonald's by pyre on Thursday July 04, 2013 @10:57AM (#5990898)
That's a little unfair. I'm pretty sure that there were no 'restaurant chains' with the size of McDonald's in Mexico prior to the arrival of Europeans. The 'years of research and testing,' includes a lot of consideration of storage, distribution, preparation, etc issues.
[ Parent | on HN ]