Whatever someone is willing to pay.

Do you have a ballpark figure? Is your decision to sell based on the work load or is it financial?

Thanks!

We don't have the time to dedicate to it. If someone has the ability to attract traffic to the site, I believe there is lots of potential to scale.

I am sure I'll be setting a reserve for the auction but until I figure out what the market is willing to pay for the site, I can't give you a ballpark.