What a business plan! Create a social startup, sell it for a bazillion dollars, wait til the new owners wreck it, buy it back for a song. Wish I'd thought of it!

Seriously, though, since they have a proven system that was pretty popular, a little tweaking and a good marketing plan (perhaps one that exploits the sell-your-life-to-NSA issues of other networks), and I could see it come roaring back to life.