Videopixie (YC S11) Launches To Create A Marketplace For Video Editors

Re:Videopixie (YC S11) Launches To Create A Marketplace For ... by Ethan_Mick on Wednesday June 19, 2013 @01:26PM (#5906870)

My takeaway is that they first started with a product that challenged some of the biggest players. A video distribution platform? Up against YouTube and Vimeo?

But that wasn't the end goal - they just built something, anything, to start a conversation with customers and learn of new needs in the area. After learning of new needs they pivoted and built a new product.

It's not about the idea necessarily - it's about learning and execution.

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Re:Videopixie (YC S11) Launches To Create A Marketplace For ... by tomsaffell on Wednesday June 19, 2013 @01:32PM (#5906917)

Thanks Ethan - founder here. You're pretty close to the mark. As we were building out SellStage we had office hours with PG where we said (paraphrasing) "retailers have all these different video related problems, we're not sure which to solve", and he said (paraphrasing) "build a minimal solution to all of them, and see which one does best".

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