Re:Can Yahoo Buy Enough Companies to Compete With Google?
by dubcanada on Wednesday May 29, 2013 @10:22AM
(#5786397)
Not to mention they also bought Doubleclick, which helped.
Re:Can Yahoo Buy Enough Companies to Compete With Google?
by ccera on Wednesday May 29, 2013 @11:03AM
(#5786648)
Applied Semantics had nothing to do with the creation of AdWords. AdWords was created in-house by Google years before they acquired Applied Semantics. It was an extremely successful and lucrative operation long before Applied Semantics ever entered the picture.
Google also developed and launched AdSense prior to acquiring Applied Semantics.
They acquired Applied Semantics because it was complementary to what Google had already developed.
Re:Can Yahoo Buy Enough Companies to Compete With Google?
by yawn on Wednesday May 29, 2013 @11:42AM
(#5786888)
http://googlepress.blogspot.com/2004/04/google-acquires-appl...:
"A key application of the CIRCA technology is Applied Semantics’ AdSense product"
Is this wrong?
Think again. AdWord/AdSense came out of "Applied Semantics", that they bought in 2003 for $102MM.
Here's the full list: https://en.wikipedia.org/wiki/List_of_mergers_and_acquisitio...