I'd wager to say that I do. I'll give you a concrete example. People order goods, and I want to send them a "Your order has shipped!" notification. People who paid for something want to know that it has shipped and is on route to them. When I give them a push notifications permissions dialogue, they assume I'm going to bomb them with promotional material. I'm not, and they're missing out on a better experience.

One workaround is to better explain what notifications are for, but I've thrown days of work at designing better notifications permissions funnels. Lovely graphics, succinct messages that explain exactly what you're going to get, and it helps a little, but not enough. People are so negatively impressed by notifications, they often almost reflexively deny permissions.