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Re:The Elves Leave Middle Earth – Sodas Are No Longer Free (... by DanBC on Wednesday May 22, 2013 @11:49AM (#5751626)
But that's the thing, eh?

Free soda is a perk that costs the company say $10,000. It makes taxes a bit complex (because do people really declare the free soda?) but it's cheap and easy and people love free stuff.

The goodwill you get from that simple gesture is worth more than just giving people the cash as part of their salary.

You either have PHBs that get it, and leave it alone (while monitoring for abuse) or you get PHBs who don't get it, and who cut it, and who then have to spend a lot more money replacing all the staff who leave.

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