The social sciences don't work well with the scientific method. You can't randomly select people, and you can't get them to make long-term changes to their lifestyle. Without experimental evidence, you are left with observational data, which is a nightmare to find causation instead of just correlation.
To take one example (of many), all of consumer marketing is an outgrowth of social science - nowadays consumer marketing, behavioral psychology, and behavioral economics are overlapping fields which happen to go by different names.
We might debate whether marketing has been "beneficial," but I don't think you can reasonably argue that all marketing doesn't work just because the math behind it isn't as rigorous as quantum mechanics. (Not that we completely understand quantum mechanics.)
Yes, there are legitimate fields that don't have rigorous math behind them, but the social sciences try to use studies and numbers as the foundation of their theories. They want to be treated like biology, but their studies are not up to par.
Also, you said, "However, we seem to have made huge strides in our understanding of the cosmos." That is very different from the social sciences. I don't think we know anything more about human nature today than Shakespeare did in the 1500s.
I'll gladly eat crow if this study results in a 6% increase in loving relationships or a 5% decrease in alcoholism...