Good point. A lot of people assume that college sports programs always generate income for the school, but many of them lose money (though probably not the ones employing these particular coaches). I attended a school that was in the process of adding a football program, and the first effect of that was an extra fee for students (in addition to an existing athletics fee). I think the only way that college sports can be acceptable is if they never take money from other programs or increase the cost of education for students not participating in those sports.