Re:Mistakes startups make when talking to users
by nickburlett on Thursday April 25, 2013 @05:25PM
(#5609979)
Sometimes unbalanced scales (#4 on this article's list) are appropriate. If you have a five-option list where 95% of your users are answering 4 or 5, then it's time to unbalance the scale so that you can get better information. However, you need to have collected the balanced scale version for long enough to know it's an actual trend.
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