Not really the case here because the article specifically calls out what happened, but it can't really be the case that the name of the blog or site should play NO role in determining defamation, right?

If I run a blog called "Murderer Watch: Keeping an Eye on Murderers and Things" and I post "Bob Jones is 34 and lives in Atlanta, GA," that can't be totally okay just because those are all factual statements, right?