Re:Where and how to announce the launch of a website?
by JoeEntrepreneur on Tuesday September 18, 2007 @01:50AM
(#56144)
Thanks lot ed.
Point very well taken. Same thing happened to me.
There was a company called www.riya.com who hyped lot before launch. They were building some image comparison and search technology. I saw there demo on demo.com and signed up for beta. I was following their blog everyday and waiting for release.
When release actually happened, the product was POS (Piece of Sh..)
I never visited riya.com again ever.
Either way, the social component makes it sound like you'll need to get over the cold-start "hump."
One more thing -- another poster suggested trying to generate a little bit of pre-launch hype. I've never, ever ever ever, seen this work out in a positive way. Once the floodgates open, users are almost invariably disappointed by what's available. The result is that you lose the (critical) attention of early adopters.