Yeah, I'm not trying to downplay what he did. More effort than he implies but still, mission accomplished.
It's just that he says his aim was:
to be a successful musician in the UK with a Top Five single in the charts
And he's talking like he achieved that, the easy way, with a "hack" no less. And it just doesn't seem to me like he's actually a successful musician yet.
If it were easy, everyone would have hundreds of thousands of Youtube subscribers and more video views than One Direction.
edit: OK, so his one direction stat is nonsense. It's still not easy.
The difference is: if you are building a company you must sustain it in the medium/long term. Zynga/Groupon were hits but see where they are now.
I see this as a way to act if you are a company like Color, only thinking on an acquisition.
Notoriety and because he can? Same reasons many hackers do what they do.
I'll concede that I wish he was doing it for the love of the music, but I don't think anyone who seriously loves music takes the charts seriously these days anyway (it's largely just recycled, generic and heavily watered down crap).