"2.) Menace: who or what are they menacing? If you feel threatened, don't use their products."

Well, apparently they are "menacing" content producers on YouTube by [!shock!] deciding that rather than renegotiate higher payments per view they would prefer to stop purchasing the content.

I mean, how DARE Google stop buying the right to distribute someone's creations when the seller raises the price to a point where it's no longer profitable to be involved with the deal? That's evil if I've ever seen it...

Yeesh.