A powerful new feature is introduced in a niche language, and novices abuse it. The feature gets a bad reputation. Yet eventually, as new languages adopt it, the community learns how to use it and how not to use it, and people become accustomed to it, and come to agree that it's not such a bad thing.
I'd say that's happened, to some degree, with garbage collection and lambda expressions. We seem to be in the middle of the process with operator overloading, and still in the early stages with Lisp-style macros (I can hope, anyway :-).
With C++, you can only overload the built-in symbolic operators. This means instead of choosing the best symbolic name to use as an operator you're forced to re-purpose some built-in operator like "<<". In Scala you can pick any name or symbol you want.
Conversely, there was an XML library for Scala posted on Reddit about a year ago that used things like <:<, <<? and <> as method names; clearly the freedom to concoct your own symbolic names is far more open to abuse than the oft-maligned C++ mechanism.
cout << x & y;
cout << (x & mask) != 0;
cout << boolVar ? "Yes" : "No";
As for the visual implication of movement, I have no objection whatsoever to using the << operator for stream operations in general. However, I strenuously object to doing this in a language which already defines them as bitshift operators. Repurposing an operator to do something completely different (and especially in this case, where a functional operator suddenly turns into one that's almost entirely about causing a side effect) is bad. Operator overloading can be useful and result in great, comprehensible code, but only if operators only mean the same thing everywhere.And I don't buy the fact that << is somehow off limits because it's used for bitshift; the domain of usage is usually disjoint, although one would have to squint to grok the outputting of a bitshifted value to a stream - but how frequent is that?
Yes the << notation isn't perfect, but it is much nicer than named functions (and certainly superior to < (which Stroustrup initially considered)!). Adding arbitrary operators to the language would have required mechanisms to define associativity and precedence, which would have added a weight of complexity disproportionate to the reward.
cout << string << " and " << otherstring << endl;
cout.write(string).write(" and ").write(otherstring).write(endl);
It's about as readable to me. To me, operator overloading is good when the meaning is already obvious because of shared context that everybody has. That's not the case when co-opting << for stream operators.