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Re:LinkedIn is a Virus by xentronium on Monday March 11, 2013 @01:13PM (#5358113)
Good ole' forced continuity[1]. BTW, what OP describes is also a dark pattern[2]. I guess they use darkpatterns.org as their handbook.

[1] http://darkpatterns.org/library/forced_continuity/

[2] http://darkpatterns.org/library/friend_spam/

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