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Re:2013 will see a shift from social networks back to blogs by Agathos on Sunday February 10, 2013 @07:32AM (#5196220)
Blogs sell display ads which are part of the big 41% slice of the pie chart. The smaller ones sell space entirely through AdWords--I think that's in the 41% as well, but I'm not sure.

What I don't know is what constitutes blog spending under the category of social media. Running your own company's blog? Outreach and free stuff aimed at influential bloggers? Astroturfing?

Re:2013 will see a shift from social networks back to blogs by coditor on Sunday February 10, 2013 @09:54AM (#5196527)
My blog gets plenty of readers but I refuse to make any money off of it. Maybe I'm out of touch with that reality.
Re:2013 will see a shift from social networks back to blogs by jh3 on Sunday February 10, 2013 @10:07AM (#5196561)
The only type of ads I think look good on blogs are the ones from networks such as http://decknetwork.net and http://carbonads.net

Why do you refuse to make money with your blog?