You have to right? Because if you don't borrow money to pay yourself to do useless stuff, well then you can't afford to eat... At least this way you're buying some time to figure out a way to get someone else to borrow money and pay you.
I recently finished reading John Brunner's "Shockwave Rider" and found the taxation proposal near the end intriguing, if a bit alien. Tax rates are adjusted based on scoring of profession on three axes: training/talent, drawbacks (like unpredictable hours and dirty working conditions), and social indispensability. On all three axes, advertisers would score a zero, thereby qualifying for a 90% tax rate. I wonder where people would score people who work in a lot of these startups? I suppose it would depend heavily on what the startup was doing.
In the case of web startups you can go from "college students all have smartphones so let's build a social network for them to share their most banal thoughts" to "almost everyone in the US will have a smartphone within 5 years and a social networking profile, how can we use this information to provide more efficient public services?". So frivolous spending can accidently create opportunity for much more valuable work.